Abstract—Around the world, comics have a strong brand effect which are at the core of the animation industry. In recent years, Chinese comics have achieved rapid development, but in a mass of Chinese colleges and universities, graduates and market demand exist problems of different degrees about the construction of the curriculum system of comic major. What role does comic play in the animation industry? How does the market position comic professionals? What are the problems with current comic major education? As a professional teacher in the direction of comics, this article will conduct corresponding research and exploration.
 

Index Terms—comic major, discipline construction, exploration, brand effect

Cite: Chaochu Xiang, "Research on the Construction of Chinese Undergraduate Comic Major," International Journal of Learning and Teaching, Vol. 6, No. 4, pp. 257-261, December 2020. doi: 10.18178/ijlt.6.4.257-261

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